Why Do You Want to Start an Income Blog?

Lifestyle Design, Online Business, Start Your Blog

Dena and I finishing this post on Isabela Island, Galapagos Islands

As many of you know, we are in the Galapagos for a work trip. We are just past the halfway point of an 11-day content creation trip of three islands.

We've seen giant tortoises, blue footed boobies and manta rays. We've swam with green sea turtles and sea lions. (See photos at the end of the post.) It is an amazing family experience.

All of this made me think: If we weren't bloggers, just what would our life be like?

Here's the thing: We aren't rich. We aren't highly trained. We are just a young family from small-town Canada.

If we had a regular job, we couldn't easily take off for two weeks – leaving everything behind. In the six days that we've been here so far, we haven't even worked 2 hours. Well, aside from the time we spend creating content (8-10 hours per day). But this doesn't feel like work.

Because our sites just kind of take care of themselves we have done almost no work on them since we arrived. In fact, one of our sites just posted its highest traffic (and thus, profit) month ever – while we are hiking and snorkeling in the Galapagos Islands.

The beauty of online business is that it can create true passive income. By setting up specific systems, we can generate steady (daily) income – even if we aren't working. We have created a free course to help you learn how to start your income blog.

What is Passive Income? 

Passive income is getting paid when you aren't working. It is the opposite of getting paid by the hour or the month.

Don't be mistaken. It takes work to create passive income – it is a business, not a get-rich-quick scheme. But with a passive income stream, you get paid for what you create – not the time you spend on it. If you create something great – your income reflects that.

There are unquestionably tens of thousands of better blogs than ours. There are many bloggers who spend longer writing their posts and editing their videos. And yet many of these blogs don't make any money.

There isn't always a direct relation between time spent and resulting income. Time must be spent on the right things. Writing a good post on a bad platform (one that isn't indexed by Google) or spending too much time promoting mediocre posts won't get you anywhere.

So it isn't as easy as just spending a lot of time on your business. It needs to be spent on the right things and in the right order. (We'll cover more on this in future posts.)

Creating passive income is best done online. And we have had good success doing this through blogging. Since we've launched this site, we have had a huge response to both our story and the content. And we have lots of amazing stuff planned.

Based on this response, we know that you have big plans too. We want to know your story. My question to you is:

Why Do You Want to Run an Income Blog?

There are many reasons to create passive income. Family, travel, volunteering or health. What's your motivation? Please share your reason(s) in the comment section below.

Here are a few photos from our trip so far. This trip is for a blog that we run for a client and is a direct result of our first blog. Read more about our story.


Snorkeling with a green sea turtle on Floreana Island, Galapagos (shot with GoPro Hero3). It is a memory that Dena and I will never forget.


Hiking to the beach where sea lions raise their young on Floreana Island (shot with GoPro Hero3).


The famous Galapagos Giant Tortoise


A Galapagos marine iguana after a morning of feeding. Shot with the GoPro Hero3.


Hi, I'm the Author!

Bryan Haines is a travel blogger, photographer and content marketer. He is co-founder of Storyteller Media (content marketing for travel brands). Bryan also runs two authority blogs with his wife, Dena: ClickLikeThis (GoPro tutorials) and GringosAbroad (Ecuador travel).

19 comments… add one
  • Lauren Wynn Sep 28, 2015, 8:23 pm

    I’m looking to use the blog as a spring-board for some new business ideas that are still in the development phase. In the process, the passive income would be a nice bonus! You must be doing something right, because your blog popped up in the top of the rankings for how to build and monetize a blog!

  • Jennifer Dec 3, 2014, 12:04 pm

    We too have a small family in Nova Scotia with the dream of someday moving to establish a simpler life – more time with our children and more time in our volunteer work. I love the idea of blogging to create an income, especially after we move abroad. But I also wonder if we could make it work now, before we move, so as to help expedite our paying off of debts (our biggest thing holding us back from packing up and hopping on a plane today!). Your thoughts?

    • Bryan Haines Dec 9, 2014, 9:52 am

      It’s a great idea to start your business before you move. I wish we had done that – but we just didn’t have the time.

      It will take some time – especially as you get started. Make sure to determine your monetization method before you begin. That was a mistake we made.

      All the best!

  • Betty Nov 1, 2014, 2:39 pm

    So why do I want to create a passive income blog? To supplement my retirement and fund my traveling ministry.

  • Robin Mar 24, 2014, 7:33 pm

    I’m in the first stages of making plans for retirement in Ecuador. My family thinks I am “pipe dreaming”, but I’m serious! I have become disenchanted by life in the U.S., and long for something different. Unfortunately, I lost my nest egg when my business crashed 2 years ago, so I will have to have some sort of income. I am not afraid to take a risk (been there, done that!) I learned a lot through running a business for 5 years with 20 employees. It was an expensive MBA!!!
    I love the blogging idea.
    Count me in!

    Ms. Robin Laurel

  • Nikki Jul 23, 2013, 11:03 am

    My husband and I have 4 kids and are full time students in college. Life has certainly been rough and I find myself each year having a stronger desire to head to South America. My husband lived in Leon Mexico for two years and is fluent in Spanish, while I am still in need of learning it myself. He has a love for the language and we have met many people at the University here in Montana from South America, friends who have no completed their program because they wanted to get back to Argentina so badly. He and I actually grew up on the same street in California but are about 15 years apart. They have three children and his wife is originally from Argentina. Watching them leave here and head home before finishing the program really made me admire them. I have realized this summer that I don’t want to lose my husband and kids to the requirements of 9-5 jobs here in the states. I want to spend my days with my best friend and partner at my side. I want my children to have mom and dad around and to experience culture, love, kindness, simplicity and humanity. Today I stumbled upon your blog while searching for blogs about families who have moved to South America. I am so thankful I did because just last night I wrote in my journal a thought about my husband and I’s desires make a difference. This thought popped into my head and I wrote it down so I wouldn’t forget. It was “…writing a blog about my life, journey, intentions, yoga, manifesting and so on. Find something we can do together….why not me?” I had listed those few things because they are a few things I have a passion for. It is a starting point and finding your blog made me realize experiences happen for a reason and one leads to another when you are following your path. I am going to take advantage of your free how to start an income blog. Thank you from the bottom of my heart. I wish all the best to you and your wonderful family.

    • Bryan Haines Jul 23, 2013, 11:54 am

      Thanks for your comment Nikki. We are working hard to share the information and the motivation needed to move abroad.

      All the best on your plans!

  • John Thebault Apr 26, 2013, 11:48 am

    Dear Bryan & Dena & Drew,

    Thank you for sharing all that you do; my wife, Lauretta, and I really appreciate it.

    It looks more and more to us that Ecuador may be the answer to the total lifestyle we are looking for. We are about 18 months ahead of our actual departure date, though we are so excited that we may come sooner.

    I am fascinated about the possibility to blog; I have done no social media because I have been afraid of being hacked, but the time has come for me to move forward on all social networking. I love to write and to share, so I am anxious to begin.

    If you have a moment to give me some “insight hints”, they will be appreciated.


    John and Lauretta Thebault

    • Bryan Haines Apr 26, 2013, 11:53 am

      Hi John and Lauretta! Congratulations on your decision to move abroad.

      Social media isn’t something to be afraid of – just be careful of what you actually share across those mediums.

      We’ll be sharing lots of great stuff in the coming months – stay tuned!

  • Linda Apr 8, 2013, 5:14 pm

    Like Lee, I am of a “certain age” too. However, with freedom of time came lack of financial means ao I am looking into starting a blog for people in my situation: looking to improve their prospects for living with dignity while exploring our great big world. Having spent my life raising a family and keeping my nose to the grindstone, I feel now is the time for me to discover what’s out there and encouraging others to do the same.

    Not being technologically up to date, I am studying about that aspect of the business. I assume like most businesses there are pitfalls to avoid and better practices to copy. I love the look of your blog. Perhaps you could let us in on what software etc. you use to get such a neat interesting look.

    • Bryan Haines Apr 10, 2013, 3:50 pm

      Thanks Linda. The site is powered by free WordPress software and the design is by Thesis. You can find all of the resources we use to run our blog and business on our Resources page.

      Over the coming months, we’ll be covering every aspect to running an online business / profitable blog.

      Have you checked out our free How to start an income blog course? It is a great step by step guide to getting started.

  • Jim Apr 8, 2013, 10:49 am

    My fiancee is in the Philippines–to be with her I have to find a way to make an income online.
    I work a low-paying, 10pm to 7am job that has no future that I need to escape from while I have my health.

  • Joanna Apr 6, 2013, 10:39 am

    Hi Bryan,
    We just started our blog in February. Not much income so far but we are loving the process!
    Here is what motivated us to do it:

    • We want to become “untethered” from our 8-to-5 lives.
    • We want to escape the cold mid-western winters.
    • We want freedom to do what we like and as we please.
    • We want to look back at our lives and say we lived our dreams.
    • We want to explore.
    • We want to learn a new language.
    • We don’t wish to spend the rest of our “young years” working.

    Honestly, I don’t know why we waiting this long to do it.

    • Bryan Haines Apr 6, 2013, 2:14 pm

      Thanks for sharing your motivations Joanna. We started with a similar list and have reached a few of them already.

  • Lee B Apr 3, 2013, 1:51 pm

    That iguana DOES look kinda fat! Amazing pics, btw.

    I have wanted to blog for over 3 years now. I have (and have had for the last few years) an interesting story to tell. The amazing thing is that it has evolved over time to something quite different, and now I REALLY wish I had been documenting it all along, as that would have been worthwhile. (20/20 hindsight as they say, right?)

    I know that my life will keep evolving, now more than ever, so I want to start blogging immediately. So, if I am going to blog, and get people following me, and maybe even my blogging will present other opportunities (whatever they may be!), why not make money with it??? This, to me, is a no-brainer.

    The passive income aspect is the important part to the formula, because I travel a lot now, and will continue to do so, therefore I need to be ‘making money while I sleep’ (i.e. travel). When I am on the road (actually on the water), I don’t always have access to the internet, but if and when I can blog about it, my ‘adventures’ would be good content I believe, and have lots of link/affiliate potential to boot. My focus is sort of a hybrid of sorts, so I think I could draw subscribers/traffic from more than one direction/interest, and therefore have different affiliate links/ads on my website that could multiply the income potential.

    The thing is too, that this lifestyle I am carving out for myself doesn’t allow me to make income in the ‘traditional way’ (a 9-5 job, or being forced to stay in one place) so the internet is the obvious solution.

    I’m also (ahem) of a ‘more experienced age’ 😉 so I now have the flexibility of hitting the road and doing what I want/have dreamed of. Ten years ago, that wasn’t possible, I had too many strings attached to me.

    Does all this make sense, Brian and Dena? I suppose it might make more sense if I filled in the blanks as to what I do, the topics, etc, so if you want, you could email me back privately if you need more clarification, no need to make this post longer.

    looking forward to what you will be bringing!

    • Bryan Haines Apr 3, 2013, 2:14 pm

      Sounds like you’ve got the circumstance and determination. I’m interested to see what you do with your blog.

      We have specific monetization technique posts planned.

      Hope you’ll continue part of our community.

  • Kim Maksymuik Apr 3, 2013, 12:44 pm

    I would really like to be location independent. While Ecuador will always be our home, we would like to one day travel extensively! An income blog will allow me to work from any location.

    • Bryan Haines Apr 3, 2013, 1:49 pm

      We are in the same boat – we want to remain in Ecuador but continue to travel. Even within one country, it’s nice to be able to live where you want.

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